108 LEONARD: Brand Collateral & Brochure Design
Inspired by the grandeur of landmark architecture, the 108 Leonard identity balances historic ornamentation with contemporary refinement. The design system celebrates proportion, volume, and craft—reframing classic detail through a modern lens.
As designer, I developed a comprehensive suite of brand assets, including print and digital brochures, floor plans, and marketing collateral. The visual language emphasized clarity, elegance, and spatial rhythm—honoring the building’s heritage while appealing to today’s luxury market.
Client: 108 Leonard
Deliverables: Brand Identity, Brochure Design, Floor Plan Design
Role: Designer / Visual System Development